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Business Essentials
Kona Impact is a short drive to the world-famous Kona coffee growing area.� This area stretches from the North end of Kailua-Kona to about 20 or so miles South of town. In many areas, it is only a few miles wide. It is here that the stars align to make for the perfect growing conditions...
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Wouldn’t you like to own a business where there is no competition? Better yet, wouldn’t it be great not to have to worry about competitors coming into your market? There are, of course, very few businesses that have such high barriers. In Kona, Hawaii some of the big barriers to entry include the following: Exclusive...
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I don’t find Washington politics that interesting, to be honest. I know I will have more effect on my standard of living by getting up every day and providing value for my clients and love to my family than complaining about what happens in Washington. I don’t feel getting all riled up about politics and...
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Kona Impact has been in business nearly ten years. We recently took a deep look at the kind of businesses that have been the clients that have kept us in business; we found that almost all are locally owned. This is despite the fact that locally-owned businesses comprise only a small part of our local...
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Last year, we did a lot of thinking about how we can help our community become a place where entrepreneurism thrives and locally-owned and operated businesses start, grow, and prosper. We all know the numbers: very little money spent at big box retailers cycles through our community. We know, for example, that a big part...
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We did a lot of thinking last year about how we can help our community become a place where entrepreneurism thrives and locally-owned and operated businesses start, grow and prosper. We all know the numbers: very little of the money spent at big box retailers cycles through our community. We know, for example, that a...
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I was thinking the other day about what conversations I have that are the most frustrating. These are the conversations I have several times a year, and they all have the same script. The entrepreneur… Realizes she is struggling with her business. Knows the business is important to her livelihood Has used several off-island, low-cost...
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Never before have the tools for making business cards, brochures and newsletters been so readily available. What used to be a $2,500 software suite, the Adobe line of tools, including InDesign, Photoshop and Illustrator, can now be rented for about $50 a month. Most off-the-shelf computers these days can handle nearly all entry-level graphic design...
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There’s a pretty accurate idea that 20% of your clients are responsible for 80% of your problems. I’ve also heard that 20% of your clients are responsible for 80% of your profits. We’ve found both—plus or minus 10%–to be true. Some days it feels like 1% of our clients are responsible for 99% of our...
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Every year or so, we get a client who requests the Adobe Illustrator or Photoshop file of a project. At times, we say, “yes, here it is,” and most of the time, we say, “no.” The always “yes” answer is with logo design projects. The “no” is with almost everything else. The metaphor I like...
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