We have received, as well as a few of our clients, an exciting and clever cold call pitch for search engine marketing services. The caller (often from a blocked number) says that he can make our website #1 on Google. With over 15 years of experience making websites and doing search engine marketing, I quickly […]
\We received a call the other day from a business that was looking to have a new website made. Within a few seconds of answering the call, we found ourselves in a familiar script: Caller: How much does a website cost? Us: It depends. Like a new car, some models and features can impact your […]
We often have customers come to our office and ask us whether a particular sign is “legal”. Our response is always the same: We don’t know. We’re not lawyers. Check with the County. The County of Hawaii sign Code is 28 pages long, and, well, a bit detailed. In the end, the sign code seems […]
Few things are more cost-effective for promoting a local business than vehicle graphics, especially in a town like Kailua-Kona, which is very vehicle-dependent. Whether it is a trip to Costco, a local restaurant, or the gas station, our trucks and cars are how we get around. So, why not make your vehicle a “mobile marketing […]
Part of what we do at Kona Impact is working with businesses on their online marketing needs. This include search engine optimization (SEO), setting up ad campaigns and general consulting for online marketing. Many of these clients come to us with a pre-existing website or involve us at the early stages of their website design […]
I just saw an ad for a web design company with a great deal – $999 for a website. Wow, I thought, not bad, but what’s the catch? As I looked a little deeper, we could see the catch or catches easily. The first was “1 revision with additional revisions $95”. In the design world, […]
One of our clients has a great way of describing the benefit of buying locally: raising the water level. By this he means that when our money is spent at locally owned businesses, the “water level”, the overall health and economic viability of all local businesses improves. At Kona Impact, we see this every day. […]
There are many charter boat operations in Kona, Hawaii, but few that we would recommend to serious fishing enthusiasts. High Noon is one to recommend. Experienced, patient and genuinely an enjoyable person to be around, Captain Dee offers an excellent (and in Kona terms affordable) big game fishing adventure in Kona. While it’s called “fishing” […]
I think there has been no business in recent memory in Kona that has drawn more interest than Sam Choy’s Kai Lanai. Sam is synonymous with Hawaii regional cuisine, and many locals felt despondent (yes, I’m serious) when his restaurant in Kona closed several years back. Every Kona Impact client that we knew we were […]
One of the great things about working with food and drink producers is that we, of course, get to taste the goods. We have enjoyed the macadamia nut rum cakes, sushi, paninis, Indian food and desserts we have tasted on the way to creating the logos, signage, websites and print collateral for the businesses with […]
