Pricing is always a challenge for businesses. In the ideal world (from a business perspective), prices are set high relative to costs and combines make a bunch of money. In the ideal world (from a buyer perspective) products and services would be priced slightly above cost, just enough to the keep the supplier in business...Read More

Business Leaders: What Sets Them Apart? We all have come across business owners who have an uncanny ability to inspire and lead. These are the business owners who seem to make effortlessly astute decisions and guide the business and its employees to success. At Kona Impact, we have worked with around 400 businesses over the...Read More

Signs basically have three main purposes: 1) give direction and location, 2) branding and 3) take an action. For example, a roadside sign for a taco truck might have an arrow, the logo of the business and “Tacos Two for the Price of One. Today only!” This accomplished all three purposes in one sign: direction,...Read More

Customers and clients often say one thing, but what they really mean can be quite different from the face value of their words. Here’s what they say, what they mean and how to respond. “If you help me out on this order (ie., sell it to me cheap), there will be many more orders in...Read More

Understanding your supplier’s side of the issue is an excellent way to find a good workable solution.   Businesses, for certain, exist to make money. That is their raison d’être. Your supplier may be raising prices to achieve profitability, maintain profitability because their expenses increased or expand profitability. If she is not making money on the product or service she is...Read More

Read the title again; this is how NOT to succeed in Business in Hawaii! There are plenty of, “how to be successful in business” blog posts out there, so I thought I’d change things up and offer my understanding of why businesses fail in Hawaii. My perspective is that of an business owner who works...Read More