One of the not-so-secret secrets in business is that companies do not treat all customers the same. This should not be shocking: retailers have “preferred customer” programs; the TSA has a PreCheck program that allows some to skip the long lines; our local big box hardware stores have preferred parking for some customers. Our favorite...Read More

Hawaii is a paradise for visitors, so much so that many who come here on vacation decide to stay. The allure of the ocean, the tropical landscape, and the great year-round weather make the Hawaiian Islands a great place to live. Doing business here, however, is another story. It’s not to say that running a...Read More