Change is fundamental to life and business. How can you get a recalcitrant client to place an order? Why does the boss stick to outdated technology that no longer works? Why did a new product or service flop? Why, despite abundant evidence, do we stick to demonstrably false ideas? “The Catalyst – How to Change […]
We all know this is a difficult time for many businesses. Some have seen their income drop precipitously, while others have seen more modest declines. The spirit of the business community is also quite dismal, with many that I know of questioning whether they want to continue into the future. Despite some signs of hope, […]
When I started Kona Impact nearly 14 years ago, I had a few goals: I wanted to enjoy what I do, who I work with, and where I work. Life, I had figured out, was way too short to not find joy in everyday life. I didn’t want a job that would be mental drudgery. […]
I did not know of Kona Coffee before I first set foot in Kona, Hawaii twenty years ago. At that time I thought I was quite the coffee connoisseur because I would buy “gourmet” coffee at coffee shops where I lived. Little did I know that the store-bought coffee was sitting on the shelf for […]
In the beginning When Kona Impact began in 2006, we would take on almost any project (for which we were capable) for almost any client. I think most businesses start like this. Soon, though, we learned that all customers were not equal. Most were easy to work with, paid on time, and would, on the […]
It’s now early September, 2020 and there seems to be some light at the end of the 2020 COVID pandemic tunnel. The CDC and other sources have indicated that we might be able to begin vaccinations in early November. That’s the first good news we’ve heard in months. I am an optimist by nature, but […]
We sell thousands of linear feet of banners a year at Kona Impact and have been doing so for years. We probably make more banners for Kona’s businesses than any other entity. Let’s first look at what banners are good for: Large, inexpensive signs for an event or promotion Keiki birthday parties, retirement parties, graduations […]
Where We Are Now – September 2020 Of all the businesses that have been hit hard in Hawaii during the COVID pandemic, tourism businesses have suffered the most. The reason is simple: the State of Hawaii has imposed a mandatory 14-day quarantine on anybody coming into Hawaii. This has effectively killed any tourism to Hawaii: […]
Many people do not know that the Big Island is home to a vibrant honey industry, one that offers many gourmet honey varieties. For example, we have (my favorite) Lehua Blossom Honey, Macadamia Nut Honey, and many kinds of honey that come from a mixture of plants. Why buy Big Island Honey? It comes from […]
Nearly every small business owner I know has a “Yelp experience”, which is often negative. Yelp is an online directory and review site for local businesses. It has been around years. Their business model is selling online advertising to businesses on their directory site. These ads appear at the top of the page, so if […]